Make Merry with Magic and Berries this season with Magic Blackcurrant dairy ice cream!
Magic, Sri Lanka’s No 1 Dairy Ice cream and the first ice cream range in Sri Lanka to introduce natural fruit pieces in its products has launched another exciting ‘Limited Edition’ for the Festive Season.
Magic Blackcurrant is an all new ice cream sensation for the season with tangy dried blackcurrants dipped in sweet blackcurrant sauce and folded into a ribbon of rich creamy ice cream. Teresa Santos, Brand Manager of Magic noted that this ‘Limited Edition’ delight is available in 1 litre take-home tubs.
Magical innovation through extensive research and product development!
Made from pure Sri Lankan fresh milk, the Magic Blackcurrant promises to usher in the Christmas Spirit and New Year cheer with every delicious bite. Santos added that Magic Ice cream is all about exciting and magical experiences across age-groups and seasons. “Each year our product development team works very hard with our front-end team to ensure that we deliver an innovative and sort-after product for the season. This year too we have come up with a new flavour that embodies the spirit of festivity. We have also brought back ‘Christmas Magic’ a favourite from our ‘Limited Edition’ collection to complete the Magic seasonal experience,” she said.
Rigorous quality systems deliver magical products every time!
An ingenious recipe, Magic Blackcurrant is made at the Magic Production Plant tucked away in the picturesque village of Banduragoda in Gampaha. The rigorous quality systems at the state of the art Magic plant maintain product consistency and quality throughout the production cycle. “It’s not simply a unique idea that bring about a great recipe. It’s our discipline and commitment to keep doing and redoing an idea until we find the perfect formula that leaves our customer enthralled. Magic has always been the first to come up with delicious and exciting variants in ice cream and the others follow. We are proud of each of our flavors because it’s the result of months of research and product development, trial runs and sampling. ” Magic’s Brand Manager explained.
So if you are looking for a truly satisfying dairy ice cream experience with a delightful sweet and sour flavour explosion in creamy ice cream then pick up your very own tub of Magic Blackcurrant. Tucked into a festive box it’s also the perfect gift or the celebratory finish to your festivities this season.